S
Kraken Social
● CORE CAPABILITIES
Calendar & scheduling
A shared content calendar with drafts, scheduled posts, campaign organization, and reusable templates.
Multi-brand management
Manage multiple brands and locations with separate voices, assets, permissions, and approval chains.
Approval workflows
Internal and client approvals with comments and version history — no more screenshot threads.
Unified social inbox
Comments and messages from every network in one queue, with assignments and saved replies.
Media & asset library
A shared library of images, video, and templates that keeps every brand on-brand.
AI content assistance
Generate and refine post copy in your brand voice — then edit, approve, and schedule as usual.
Social listening
Track mentions and conversations that matter, and route them to the right person.
Performance analytics
Audience growth, post and campaign comparisons, and network-level performance in one view.
Client-facing reports
Polished, scheduled reports for clients and stakeholders — powered by Kraken Data.
● THE INBOX THAT TALKS TO SALES
In most companies, social conversations die in the marketing department. In Kraken, a buying question in a comment thread becomes a CRM lead — with the whole conversation attached.
✓ Convert any message or comment into a CRM lead or task
✓ Assign responses to team members with due dates
✓ See the sender’s full customer history while replying
✓ Trigger sales or service workflows from a conversation
● ● ● Unified Inbox DK
Inbox — All Networks
12 open · 3 assigned to you
Instagram · Sam Ortiz
Do you guys handle commercial properties too? Need a quote for our office.
You · Saved reply
We do! I’ll have our commercial team reach out today — what’s the best number?
→ Create CRM lead Assign to sales Add to campaign
● ● ●
Social performance
DK
Posts → Leads → Revenue
Powered by Kraken Data · Last 90 days
POST / CAMPAIGN
ENGAGEMENT
LEADS
REVENUE
IG
Spring offer reel
4,812
38
$21k
LI
Case study post
1,206
11
$34k
FB
Review campaign
2,540
19
$9k
YT
How-to short
9,904
7
$4k
● BEYOND VANITY METRICS
Because Kraken Social shares a platform with your CRM, marketing, and reporting, you can finally see which content generates business, not just engagement.
✓ Compare social performance with website traffic, leads, and calls
✓ Sync social audiences with Kraken Marketing campaigns
✓ Follow a commenter all the way to closed revenue
✓ Deliver client reports that prove real results
● NETWORKS
Google Business Profile
YouTube
More networks as integrations become available
● BETTER TOGETHER
C
Kraken CRM
Social conversations become leads and tasks with full history attached.
M
Kraken Marketing
Sync social audiences into campaigns; add engaged followers to journeys.
V
Kraken Voice
A social inquiry can trigger a friendly AI follow-up call within minutes.
D
Kraken Data
Compare social results with traffic, leads, revenue, and phone calls.
Bring your brands and your current tools — we’ll show you the difference a connected platform makes.